Luke Richmond's One Life One Chance Thumb and Book Tour

A book tour with a difference

To celebrate and promote the release of his awe-inspiring new memoir One Life One Chance, adventurer Luke Richmond spent a month hitchhiking across Australia on his Thumb and Book Tour. What better way to reflect his unrelenting passion for adventure than to hitchhike between Sydney, Melbourne, and Queensland, with nothing but a backpack and 50 copies of One Life One Chance?

For Luke, the Thumb and Book Tour was just another challenge to conquer. He needed to sell his books in order to feed himself while on the road, and calculated he could survive on just one sale per day.

The book tour was a huge success, with over 3000km hitchhiked, countless books signed at bookstores, over a dozen talks given to fans and plenty of awesome people who gave him lifts along the way. Along the road Luke also spoke to lots of media about his journey, including ABC Radio National Nightlife, ABC Melbourne Breakfast, ABC Perth Saturday Mornings and

Devoted to his strong online following, Luke shared his experiences through his Instagram and Facebook pages, and posted regular updates on his Snapchat and Twitter. Check out his announcement video and tour updates from his Instagram below:


@luke_olocadventures: Thumb and Book Tour 50 books, no money what could possibly go wrong. Dates for the start and towns to be visited in order are listed below.
Please get in touch if you can help me share my story in your town. If you know journalists, radio hosts, podcasters or TV presenters I will speak to them all.
If you would like me to come to your house for a BBQ, dinner with friends or any function you have planned, I will turn up and tell my stories for free. Simply provide some sustenance and couple of book sales.
Last but not least, if you see me on the highway, please pick me up.

@luke_OLOCAdventures: Day 7 Book Tour, 650 km covered so far. Melbourne today if all goes well. Also we have made the top story on today, so awesome. Thanks for all of the messages of support and I’ll keep you updated via Insta Story today. #adventure #hitchhike #olocadventures #booktour

@luke_olocadventures: "Book Tour Australia is done, training camp has begun. Thank you to everyone back in oz who gave me a lift, fed me, and let me come and speak. The generosity from you all was absolutely incredible. Time to train up, take the book tour international and start planning the next round of adventures.  #olocadventures #oloc #booktour #onelifeonechance


Going International!

Due to the tours success, Luke's Thumb and Book Tour is going international! Luke announced on his social media pages that he will be touring around the UK and Europe, beginning on June 15th. He and his adventurer wife Elise will be visiting England, Scotland, Wales, Ireland, France, Belgium, Netherlands, Germany, Denmark, Sweden, Norway, Switzerland, Italy and Spain. Aside from promoting One Life One Chance, they will be sharing their knowledge on training, nutrition and lessons learnt through their adventures.

You can get Luke's adventure memoir One Life One Chance here.


You can also check out Luke’s social media profiles to follow more of his adventures across Australia and around the world:


Instagram: @luke_olocadventures

Twitter: @OLOCAdventures

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